Built for the way your customers actually message you.
Smartly Craft is one platform — but every industry uses it differently. Pick yours below to see the exact problems we solve, the playbook we run, and the outcomes other teams are seeing in their first 60 days.
Retail & E-commerce
Sell the catalog inside the chat.
- Shoppers DM on Instagram and WhatsApp faster than your team can answer.
- Abandoned carts pile up because checkout lives somewhere else.
- Discount codes, sizes, and stock questions repeat 100× a day.
- AI agent answers product, size and stock questions instantly from your catalog.
- Native cart, checkout and payment links inside the conversation — no redirect.
- Abandoned cart auto-recovery with personalised offers, sent on WhatsApp.
“We replaced three tools and our DMs turned into a real revenue channel within a week.”
Education & EdTech
From cold lead to enrolled student — in one thread.
- Counsellors drown in repeat queries about fees, batches and syllabus.
- Hot leads go cold while waiting for follow-up calls.
- Course advisors can’t see what the bot already told a parent.
- AI counsellor qualifies leads, books demos and shares brochures over WhatsApp.
- Shared inbox so advisors pick up exactly where the bot left off.
- Drip campaigns for fee reminders, class schedules and re-engagement.
“Our counsellors now spend time closing, not answering ‘what’s the fee?’ for the 80th time.”
Healthcare & Clinics
Appointments, reminders and triage — calmly automated.
- Front desk is buried in booking and reschedule calls.
- No-shows hurt revenue and waste doctor time.
- Patients want WhatsApp, not phone tag.
- Self-serve booking, rescheduling and reminders — all in WhatsApp.
- Pre-visit intake forms collected over chat, written into your EMR.
- Smart triage routes urgent cases to a human in seconds.
“Our reception team finally gets to focus on patients in front of them, not the phone.”
Real Estate
Qualify, schedule and follow up — without losing a lead.
- Ad spend brings leads at midnight — agents respond next morning.
- Brochures, floor plans and pricing get lost across email threads.
- Site visits get booked and forgotten.
- AI agent qualifies budget, location and intent the moment a lead replies.
- Sends brochures, floor plans and video tours inside the chat.
- Books site visits on the agent’s calendar with reminders.
“We stopped losing leads to whoever replied first — because now, we always reply first.”
D2C Brands
Build a chat channel that out-earns email.
- Email opens drop, ad costs rise, retention is brutal.
- Repeat customers want concierge service, not a contact form.
- Launches need a faster, more personal channel.
- Segment-based WhatsApp broadcasts with native opt-out and frequency caps.
- Concierge AI agent that knows order history and reorders in one tap.
- Drop launches, restock alerts and VIP previews — measured end-to-end.
“Our WhatsApp list now outperforms our email list per send — and it’s not even close.”
Professional Services
Bookings, briefs and follow-ups in one calm thread.
- Discovery calls eat hours of senior-team time.
- Proposals get buried under unread emails.
- Existing clients ping on personal numbers — context is lost.
- AI intake collects the brief and books a discovery call only when qualified.
- Document sharing, e-sign and payments inside the chat.
- Shared client inboxes so every teammate has the full thread.
“Clients love that they can text us. We love that nothing slips through the cracks anymore.”
One platform. Every team in the loop.
Support, Sales, Marketing and Ops share the same conversations, contacts and history — with the controls each team needs.
- Hybrid NLP auto-resolves 80% of tier-1 tickets.
- Macros, canned replies and AI-suggested responses inline.
- SLA timers, assignment rules and shared views.
- Auto-qualify leads, route to the right rep in seconds.
- In-chat product cards, carts, checkout and payments.
- CRM-grade contact timeline across every channel.
- Segmented WhatsApp broadcasts with frequency caps.
- AI-generated templates, approval-ready in minutes.
- Attribution from first DM to final order.
- Multi-tenant, role-based access with SAML SSO.
- Detailed audit log, RLS and per-region data residency.
- Open APIs, webhooks and a developer-grade SDK.
The conversational layer your stack was missing.
See it on your data in under 10 minutes.
Spin up a free 14-day workspace or book a tailored demo — we'll bring the playbook for your industry.